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Eugene O'Rourke

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22 posts
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  • Marketing
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Facebook Patent Reveals Use of Photos for Ad Targeting

  • Eugene O'Rourke
  • November 30, 2018
Facebook filed a patent application earlier this year which defines an algorithm that leverages elements of photographs, like faces, and uses this information to build out profiles of a household;…
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  • Marketing
  • Online Marketing
  • Paid Ads
  • Social Media

Foursquare Launches True Ads with Check-in Popups

  • Eugene O'Rourke
  • August 21, 2013
Foursquare has officially launched True Ads, which are full page ads within their mobile apps.
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  • Marketing
  • Online Marketing
  • Social Media

Facebook to Make Graph Search Public

  • Eugene O'Rourke
  • July 22, 2013
Facebook is expected to make their Graph Search public over the next few weeks, stating that millions will start receiving access this week.
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twitter retargeting
  • Marketing
  • Online Marketing
  • Paid Ads
  • Social Media

Twitter Testing New Ad Targeting

  • Eugene O'Rourke
  • July 16, 2013
Twitter announced earlier this month that they are testing new ad targeting options.
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  • Mobile
  • Social Media

Facebook Announces Android App Beta Program

  • Eugene O'Rourke
  • July 2, 2013
To aid in their Android app development, Facebook has started a new beta testing program for their Android Facebook app to help identify bugs and get user feedback before each monthly release.
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  • Content Marketing
  • Marketing
  • Online Marketing
  • Social Media

Facebook to Add Video to Instagram

  • Eugene O'Rourke
  • June 25, 2013
Rumors are starting online that Facebook will be adding a short video clip service to Instagram, similar to Vine.
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Eugene O'Rourke
Eugene O’Rourke is recognized as one of the top 40 executives under the age of 40 by the…
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