Research Shows 88% of Mobile Ad Clicks Are Incremental to Organic Clicks
Eugene O'Rourke
88% of website visitors from mobile search ads would not otherwise click on the business’s organic listing when ads are paused.
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88% of Mobile Search Ad Clicks are Incremental to Organic Clicks
Google recently released the results of a second round of their “Search Ads Pause Studies,” stating that 88% of all clicks on search ads are incremental to organic clicks.
Introducing Google Consumer Surveys
Google is now offering webmasters an easy way to collect feedback from their visitors with user satisfaction surveys – for free.
Google Acquires Waze
It’s official – Google has just announced the closing of an acquisition deal with Waze. While the terms of the deal weren’t made public, it’s rumored that Google paid around $1.3 billion for the acquisition.
Bing’s Branding Problem
Recent studies show that no matter how good Bing really is, most consumers will automatically assume it’s not as good as Google.
Google Working to Enter Smart Watch Market
Google is reportedly considering making an entry into the smart watch market, and it’s rumored it will come directly from Google’s Android devision.