Google’s Ad Planner is a tool that enables advertisers to research and develop media plans across millions of Websites, specifically targeted for your target audience. If you frequently use Ad Planner, and are currently manually transferring your media plan into your AdWords account as a new campaign, then checkout the video tutorial below.
You May Also Like
Seven Factors That Impact Bid Optimization
Eugene O'Rourke
- April 21, 2013
Google’s DoubleClick Search team recently released an infographic that covers key factors that influence bid optimization – flexible expression of goals, fresh data, smart algorithms, fast operations, regular software updates, sufficient controls, and dedicated consultants.
Best Social Platform for Marketers?
Eugene O'Rourke
- June 3, 2010
Each social platform yields different advantages – from customer communication and brand recognition to increased traffic to your site. CMO.com and 97th Floor created a graphic (see below) for an…
Google Goes Grassroots
Eugene O'Rourke
- August 5, 2009
Google recently launched a “Going Google” campaign, which urges users to tweet about why they’ve gone Google and use their applications. They claim that they already have roughly 1.75 million…
Account Toggling in Gmail
Eugene O'Rourke
- August 10, 2010
Google released an update to Gmail this month, allowing users to quickly toggle between multiple Gmail accounts without having to log out. Macduff Hughes,Engineering Director at Google, stated “click the…