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Banner Ad – a web graphic advertising unit, usually measuring 468 pixels wide and 60 pixels tall. Beyond the Banner – online advertising not involving standard GIF and JPEG banner…
AdWords Conversion Experiments Beta Release
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Google announced the beta release of AdWords Conversion Experiments (ACE) yesterday. This new tool is designed to help advertisers “optimize their account by letting them accurately test and measure changes…
Six Ways to Improve Your Call to Action
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Most landing pages, in efforts to suit the most number of users possible, are crammed full of text, graphics, and special offers. Competing amongst all of these elements (and your…
The New Yahoo Search
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Yahoo is launching a new search portal today that will make searches more “personally relevant.” According to the Yahoo Search Blog, “the page is designed to help you easily find…